Marketing Specialist – Account Based Marketing (ABM)
AVEVA
Job description
About the role
As the Regional ABM Marketer for the Pacific region, you will design and execute high‑impact account‑based marketing programs that deepen relationships, accelerate cross‑sell, and unlock new value within AVEVA’s existing customer base. You will work closely with Sales, Customer Success, Adoption and Training teams to deliver personalized experiences that drive adoption, engagement and growth.
Key responsibilities
- Design, launch and optimise Pacific ABM campaigns focused on cross‑sell, upsell and expansion.
- Partner with Customer Success Managers, Adoption and Training teams to identify high‑value account opportunities and co‑create tailored marketing initiatives.
- Lead the regional customer webinar programme, overseeing strategy, content, promotion and measurement.
- Support product‑led growth initiatives, including new product and feature launches, by creating targeted campaigns and enablement materials.
- Serve as the marketing liaison for flagship events such as AVEVA World and AVEVA Days.
Required profile
- Curious, collaborative mindset with a strong drive to make measurable impact.
- Ability to blend strategic thinking with hands‑on execution.
- Experience working in cross‑functional teams and managing complex stakeholder relationships.
Required skills
What we offer
- Access to world‑class tools and cross‑functional teams.
- Autonomy to pilot innovative approaches.
- Opportunity to shape engagement with AVEVA’s most important accounts.
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Published 1 week ago
Expires 1 month from now
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